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Invictus / business overview

The week at a glance

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New coaching leads

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Created this week to date · excludes Macro Calculator

Consults scheduled next week

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Next Melbourne week

Active clients

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— paused, shown separately · current roster

Week-to-week client count

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7 weeks agoThis week

Tracking started

Weekly observations

Only observed counts are plotted. Earlier weeks are unknown, not zero. Each point is the latest available observation within that week, not an inferred week-end total.

    Client movement

    Joins · start dates
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    Departures
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    Net movement
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    Starting-cohort retention
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    Recorded starts this week: Loading….

    Retention unknown · tracking started

    Movement details

    Observed movement needs two dated cohort observations. Earlier retention remains unavailable when client dates are incomplete.

    Retention = starting clients still enrolled ÷ the clients in the stated starting cohort. Recorded-date cohorts begin before Monday; observed cohorts begin on the displayed observation date. Paused clients remain enrolled; new joins are excluded.

    Quarter · to date

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    Partial history
    Coaching leads
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    Client joins
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    Departures
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    Retention
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    Quarter details

    Quarter retention uses the stated observed starting cohort when available, otherwise clients enrolled before the quarter started. Figures describe retained records, not a complete audit of past business activity.

    Data coverage & definitions

    Roster coverage unavailable until its source loads.

    Lead coverage unavailable until its source loads.

    Joins use startDate; departures use explicit cancelDate, never lastUpdated. Missing dates suppress affected totals and retention. Deleted records and earlier unrecorded clients cannot be reconstructed. Current active counts come from client status, never Cronometer seats. The first homepage visit each Melbourne day saves an immutable aggregate observation in existing app storage; no names or raw IDs are stored. Private server storage also retains salted pseudonymous enrolled membership, allowing observed cohort comparisons; API responses expose aggregate counts only. Observations begin when this version is used, with no backfill. Historical aggregate-only observations cannot establish retention. Observed retention compares the same privately recorded starting cohort at two dated endpoints. Paused clients remain enrolled. Membership changes between visits may be missed; gaps and actual dates are shown.

    Consults count next-week calendar events explicitly named consult or consultation. Other calls are excluded; unnamed consults cannot be inferred. Calendar truncation suppresses the total. A scheduled date is not the date the booking was made.

    Lead-to-client conversion is unavailable: there is no durable lead-to-client identity link. Signed lead stages alone do not prove an enrolled client. Advertising cost, CAC and ROAS are unavailable without attributable advertising data.

    Leads & onboarding

    Drag between stages or use Move to.

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    Follow-through

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    Tasks due today

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    Overdue tasks

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    Follow-ups due

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    Onboardings to acknowledge

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    Task counts use the same API records as Tasks, across all coaches. Task counts are not available yet.

    Meetings & Calls (2 Weeks)

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